CLIENT: CHELLO DMC
Chellomedia’s Digital Media Centre holds a private cocktail reception at IBC, the international broadcasting conference at the Rai, every year in Amsterdam. The brief was to create an e-invite for the occasion that reflected Chello DMC’s ethos of providing simple solutions to complex engineering and technological challenges. I based my solution around the simplest design and engineering solution known to man - making a flying object from a single sheet of paper. Paper and simple instructions on how to create the perfect paper plane, were available at the event.